Our work methodology follows the following principles:

1.We diagnose

The identification of Killer issues or barriers that can slow, minimize, halt the project; or reduce the brand essence or organization’s credibility and strengths.

2.We co-create

Bringing stakeholders and consumers together to help co-create the value proposition.

3.Prototyping

Implementation through prototypes based on Design Sprint® by Google Ventures®. We conduct workshops and activate prototype selection techniques, along with definition tests and learning models.

4.We develop

As sustainability is something concerning all departments: Marketing, CSR, Communication, HR as well as external agents and partners; an action plan must be defined that structures the contributions of each one, and establishes the shared objectives.

5.Storytelling

What to say, how, and when is not a straightforward process, and our expert storytellers help create impacting messages and stories to home in on and create the desired reaction.

6.Being part of You

We like to accompany organizations in its activation actions to generate change. We work with your teams, agencies and partners to devise a rigorous and credible implementation that makes the positive impact real.